PARTNER WITH MASON
consumer insights
Let us help drive traffic to your business!
George Mason University seeks retail and online businesses to join our incentivized programs—Patriot Perks & Mason Money—or to become a Mason sponsor. Through these programs, businesses will have the opportunity to connect with Virginia’s largest public research university and provide sales opportunities directly to Mason’s students, faculty, staff, retirees, and alumni.
47,000+
Campus Population
Including 40,000+ students, 7,000+ faculty and staff, and counting
250,000+
Mason Alumni Globally
With more than 68% working and living in the Washington, D.C. metropolitan area
$1.14 B
Economic Impact
Bringing diverse economic activities to the Northern Virginia economy
$1.5 m
Sales Activity
Exclusive to Mason Money program annually
BECOME A PATRIOT PERKS MEMBER
About Patriot Perks
Want to promote your business to Mason students, faculty, staff, and alumni? Join the Patriot Perks program and offer exclusive discounts to Mason Patriots, and we will help you win business in the Mason community!
How to Apply
Submit the Patriot Perks application online
Step 2
Receive application results via email within 14 days
Step 3
Start offering discounts and receive welcome packet
Patriot Perks Member Benefits
Complimentary Marketing to the Mason Community
- Featured in various communications with a reach of 155,000+ students, faculty, staff, and alumni
- Receive promotional signages to display in your retail space
- Advertising through 50 campus digital networked screens with 20,000+ viewership weekly
- Promoted at new student orientations, move-in days, City of Fairfax Rock the Block, shopMason Kiosk Days, Amplify, and more
Build Customer Connections at Engagement Events
- Opportunity to participate in campus events and kiosk takeovers at our Fairfax Campus
- Receive 50% off of kiosk rental cost at the student center for direct marketing
- Host a basketball watch party in coordination with Mason
Increase Traffic on Website and Social Media Accounts
- Free online listing on the Patriot Perks website
- Opportunity for free advertising on shopMason social media accounts when specials and discounts are offered
- Opportunity for bonus attention and organic traffic from shopMason student influencers
Become A Mason Merchant
About Mason Merchants
Mason Merchants are local businesses that accept Mason Money for purchases and services. The list of Mason Merchants is growing, giving Mason students, faculty, and staff more off-campus options to eat and shop with their Mason ID. Mason Merchants capture about 2% of the total Mason Money earning opportunities ($1.5 million).
About Mason Money
Mason Money is a prepaid declining balance account accessed with the Mason ID or Mason Money Card. By becoming a Mason Merchant, the business is opening the door to 46,000+ potential customers.
How to Apply
If you are interested in offering Patriot Perks discounts and accepting Mason Money, please submit the Patriot Perks application online.
If you are already offering a discount and interested in accepting Mason Money, please submit an inquiry form here.
Mason Merchant Benefits
Complimentary Marketing to the Mason Community
- Free business placement on the Mason Money web listing and Mason Money app
- Featured in various communications with a reach of 20,000+ students, faculty, staff, and alumni
- Receive promotional signages to display in your retail space
- Patriot Perks members receive a special badge on their website listing and are featured on the Patriot Perks homepage
Build Customer Connections at Engagement Events
- Opportunity to participate in campus events, such as SpringFest and Amplify
- Invitation to participate in shopMason Kiosk Days
Gain Fans on Social Media Accounts
- Opportunity for free advertising on shopMason social media accounts when specials and discounts are offered
- Opportunity for bonus attention and organic traffic from shopMason student influencers​
Become a Mason Sponsor
Many event and athletic sponsorship opportunities are available for businesses to engage with the Mason community, such as homecoming, social events, Mason Day, athletic games, SpringFest, and Amplify.
Contact us to start the conversation today.